With a tagline that boasts, “Born in 1903 and we feel younger than ever,” it’s little wonder that Spain’s Tejidos Royo, a textile group with unrivaled denim expertise, manages to keep things fresh both in the business and with the product it puts out.
When Jose Rafael Royo Ballesteros joined his great grandfather’s business 20 years ago, innovation was the last thing he expected to find in a company that had been doing business for four generations.
“My first impression was that I was going to an old-minded company,” he said. “And I found a super modern company. I started in the last century and I already felt like I was in the 21st century because it was all about research and development, and always what is new.”
From buying raw materials to making fabrics for big name brands like Zara, Mango and El Corte Ingles, Tejidos Royo has things covered when it comes to textile manufacturing, and the company has found ways to make goods that aren’t being imitated in lower-cost countries.
Read more at Carved in Blue.
This article is one of a series on Rivet from Lenzing’s Carved in Blue denim blog. From conversations with the experts behind the mills that make some of the world’s most-wanted denim to the global brands bringing novel denim made with TENCEL® and Lenzing Modal® to the market, Carved in Blue shares the stories of those whose roots run deep with denim. Visit www.carvedinblue.lenzing-fibers.com.
