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The Apparel Industry Has Grossly Underestimated the World’s Water Crisis and What it Could Mean for Sourcing

Water may just easily come out of the tap in the Western world, but the places the apparel industry is sourcing from and the water resources it’s drawing on are at times in much scarcer supply.

That’s the message Mina Guli, founder of ThirstForWater.org, an organization dedicated to tackling the world’s water shortage crisis, delivered during a keynote at the Textile Exchange Sustainability Conference earlier this month.

To put the crisis into greater perspective, Guli said, “The water that went into what you just used and put on today took more water than you have used in your entire lifetimes.”

Making one cotton suit, according to Guli, uses as much as 14,763 liters of water. A cotton shirt uses 3,690 liters. The water that went into making your mobile phone was as much as 912 liters.

Read more at Sourcing Journal.

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