A massive Calvin Klein Jeans billboard featuring Kendell Jenner in New York City’s SoHo nabe was vandalized Wednesday night by a spray paint-wielding Phantom drone. The billboard, a prominent fixture near the intersection of East Houston Street and Lafayette, was vandalized with red paint by a well-known graffiti artist called Katsu, who recorded and posted the graffiti to YouTube.
Katus appears to be pleased with the results, which is the first known use of a drone being deployed to vandalize property. In a recent interview with Wired, he said, “It turned out surprisingly well,” and added, “It’s exciting to see its first potential use as a device for vandalism.”
The billboard garnered social media fame last week when Jenner posted a snapshot of it to her Instagram account. The image received more than one million likes. The ad promotes Calvin Klein Jeans’ new #MyCalvins range of athleisure apparel currently for sale at Opening Ceremony.