Sometimes participating in the family business means forging your own path in the same field.
Both apparel veteran Maurizio Donadi and his son Mattia Donadi were drawn to denim in their formative years for its aesthetic, but neither of them originally expected to go into the industry.
About five years ago, Maurizio Donadi founded the label Atelier & Repairs, which upcycles reclaimed garments to give them a new life as one-of-a-kind designs. Through his work with denim-centric companies like Candiani and Gap, he has entered into the world of jeans after decades in the fashion business.
Meanwhile, Mattia Donadi has been the creative director of New York-based Japanese luxury denim brand Prps since 2018, making his own mark in fashion.
Carved in Blue caught up with the pair to discuss how they got into denim and what they’ve learned from each other.
Read the Q&A on Carved in Blue here.
This article is one of a series on Rivet from Lenzing’s Carved in Blue denim blog. From conversations with the experts behind the mills that make some of the world’s most-wanted denim to the global brands bringing novel denim made with TENCEL™ Lyocell and Modal to the market, Carved in Blue shares the stories of those whose roots run deep with denim. Visit www.carvedinblue.lenzing-fibers.com.