A fashion brand known for its dedication to sustainability, G-Star Raw announced this week that it’s joining the UN Climate Change’s Fashion Industry Charter for Climate Action.
Launched in 2018, the charter outlines a plan for the fashion industry to achieve net-zero emissions by 2050. It draws on science-based targets outlined in the Paris Agreement, and enforces signatories to prioritize energy efficiency, renewable energy and low carbon materials and logistics.
In signing on to the charter, G-Star commits to reduce the total emissions in its own operations as well as its value chain by 30 percent.
G-Star is the latest to join the initiative, alongside VF Corporation, Levi Strauss & Co., Gap, H&M, Guess and others.
For 30 years, G-Star has been focused on sustainability by designing for circularity, using raw material and more. Recently, it offset its greenhouse gas logistics emissions by using DHL’s Express GoGreen climate neutral service, a green logistics solution. By signing this charter and working with other leading brands, the company will be able to boost its impact.
“We realize that joint collaboration between industry peers is a precondition for truly making an impact,” said Sofie Schop, sustainability director at G-Star.“We see clear benefits from our involvement in organizations like Fashion Positive, Sustainable Apparel Coalition (SAC) and Zero Discharge of Hazardous Chemicals (ZDHC). Joining the Fashion Charter is a logical next step to show our commitment in reducing climate impact along every step of the value chain, from raw materials to consumer use and recycling.”