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Guess Announces New Denim Sustainability Goals for 2021

From new denim constructions, weights and washes to the steps global mills are taking to reduce impact, Rivet's SS23 In Season Look Book: Denim & Trims has everything you need to know for a successful denim season.

Heritage denim brand Guess released its third annual sustainability report Tuesday, sparking discussions about denim’s environmental impact at a Los Angeles event centered around its new Guess Eco line. The brand’s director of corporate sustainability, Jaclyn Allen, told attendees, “Guess has been around for many generations, and when it comes to sustainability, change doesn’t happen…

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