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H&M Group Sales Surged 19% in 2015

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Sweden’s largest purveyor of fast fashion has no intention of slowing its roll.

There was a lot of good news highlighted Wednesday in The H&M Group’s annual report for fiscal 2015. Sales including VAT increased 19 percent in the 12 months ended Nov. 30 to 209.9 billion Swedish kronor (roughly $28.5 billion) and operating profit was 26.9 billion Swedish kroner ($3.3 billion)—its highest result to date, despite a strong U.S. dollar which made purchasing considerably more expensive.

CEO Karl-Johan Persson said that sales “developed well” across all of the group’s brands, including H&M, H&M Home, Cos, & Other Stories, Monki, Weekday and Cheap Monday, helped in part by the 413 new stores that opened throughout the year, mostly in China (83) and the U.S. (59).

Read more at Sourcing Journal.

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