J. Crew’s denim design team, Rich Hermosura and Ben Ross, has developed a new range of washes for men’s jeans.
According to the brand’s blog, the designers developed washes that would feel authentic and reflect real wear patterns by examining their own jeans and vintage styles.
In particular, Hermosura and Ross used 13.5-ounce denim from the Kaihara mill in Japan. The denim has a heap of natural character that allows it to take on a range of wear patterns. For washes, they chose Wonderland Concepts, the first washhouse to develop modern processes like a dramatic light-to-dark wear pattern that mimics how denim fades with wear.
On the blog, Ross said, “As an item of clothing, jeans are unique because all the wear that goes into them is visible. To recreate that meant spending up to eight hours on a single wash with the entire Wonderland team.”
The washes range from a black wash to a medium Cheshire wash with whiskering at the hips, to the lightest wash, the Tobias, which offers a well-worn look.
The fall line also features three new styles: the 484 features a slim cut, the 770 is straight through the hip but slim in the thigh and leg, and the 1040 is a straight style with a slightly tapered leg.