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Kenzo Drops Arcade-Inspired Pixelated Denim

Kenzo’s first drop of the year is full of nostalgia. 

The Spring/Summer ’23 men’s and women’s collection nods to graphics from the brand’s artistic director Nigo’s teenage years during the 1970s and ’80s. 

The collection, dubbed Kenzo Pixel, is crafted around a pixelated rose print pulled from the brand’s archive. Originally developed by founder Kenzo Takada for a children’s collection, Nigo’s interpretation of the rose nods references the video arcade boom during his adolescence. The pixelated rose—redrawn almost identically to the original in blue, army green and red—is complemented by Kenzo’s signature motifs including the tiger, anchor and heart. 

The creative concept highlights Nigo’s vision for combining Kenzo’s heritage with his own “contemporary codes,” the brand stated. 

A pixelated blue and grey rose is applied to a denim zip-up jacket and relaxed jeans for men. A red and brown version of the print is featured on a women’s denim button-up pullover and straight jeans. The reverse sides of the 100 percent denim pieces are indigo with contrasting cuffs. 

A women’s knit cardigan and midi skirt combo in green and yellow mixes pixelated roses and tiger heads. For men, a jersey tracksuit in heather grey with contrasting red stripes and a pixelated rose on the pants pays homage to ’80s streetwear.

Miniature versions of the pixelated motifs are applied to a grey polo shirt for men and a long black knitted cardigan for women, creating a “Pacman-meets-Space Invaders vibe,” Kenzo said.

Rounding out the collection is a series of T-shirts, sweatshirts and hoodies in white, grey and black feature the pixelated Kenzo logo, paired with other pixelated motifs such as tigers, roses and hearts.

The collection is available now in Kenzo’s stores and online and retails from $255 for tees to $1,025 for the denim pullover.