Partnering with children’s book publisher Scholastic and the Project WET Foundation, Levi Strauss & Co. has created an educational program about water preservation reaching approximately 1.5 million American students through classroom-based lessons and a conservation-themed sweepstakes.
Project WET, a foundation that works towards teaching children about water conservation, has worked with Levi’s since 2015 when they first partnered to create a water preservation program to train Levi’s employees.
Scholastic has helped adapt Our Watery World, a program created by the Project WET Foundation with Levi’s for students grades 3–5 to learn how to reduce their water footprint at home and in school.
Consisting of three in-classroom lessons, the program gives students a deeper understanding of how their daily actions affect the limited resources of the planet. The lesson plan also teaches students how much water is used every day by common appliances.
“Water is one of the planet’s most precious resources, and it’s going to take more than just one company or individual to ensure its future. The Our Watery World program will help shape the future generations to not only be aware of water’s scarcity, but their role in changing it,” said Levi’s Sustainability VP Michael Kobori.
In addition to distributing the lesson plan, students will have the opportunity to submit their water saving solutions for the Conserve Water at Your School Sweepstakes. Supported by Levi’s, the students who provide the best idea for conserving water at their school will receive a $10,000 grant to enact their proposal.