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Lucky Brand Gets What It Wants: A Line of Rolling Stones Tees

As we settle into the new year, our Sourcing Summit Companion Report looks ahead at ways to optimize processes and performance.

Lucky Brand signed a licensing deal with Bravado and Universal Music Enterprises for a line of Rolling Stones T-shirts, according to The Los Angeles Times. The shirts will be released in stores on May 28, following the start of the band’s Zip Code tour in North America.

The line will include 24 men’s and women’s T-shirts ($40-$50) with retro designs from the band’s Tour of the Americas in 1975.

This year’s tour will be accompanied by a reissue of the band’s 1971 “Sticky Fingers” album, which will also be sold at Lucky stores and LuckyBrand.com.