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Meet Andreas Melbostad, the Man Behind Diesel Black Gold

Join us on January 26 at 11 am ET for a webinar with Lenzing, TextileGenesis and sustainable brand ArmedAngels for a discussion on how they’re using Fibercoin technology to realize traceability’s benefits to sustainability, brand loyalty and risk mitigation.

Having become an undeniably huge force on the jeans scene since in launched in 1978, Diesel launched Diesel Black Gold in 2008 as its catwalk-focussed counterpart. Initially headed up by designer Sophia Kokosalaki, the label quickly differentiated itself from its older sibling by concentrating on super-premium materials, inventive cuts and experimental twists on classic streetwear items.

Read more at British GQ.

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