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Mother’s New Upcycled Collection is an ‘Ode to Americana’

Rivet’s 2021 winter issue has dropped! This in-depth issue examines the steps the global denim industry is taking to minimize its impact on the environment, from implementing zero waste production and design processes to establishing greenhouse gas emissions goals aligned with the Paris Agreement.

A vintage enthusiast herself, model, actress and environmental advocate Carolyn Murphy is the face of Mother’s latest upcycled collection celebrating the Americana aesthetic. Featuring reimagined quilts, bandanas and denim, the women’s capsule consists of 14 pieces made from pre- and post-consumer waste.

Named “Homegrown,” the collection transforms vintage finds, rag house deadstock and Mother’s own damaged goods and overstock into jackets, dresses, overdyed T-shirts and more. Standout pieces include a color-blocked sweatshirt and sweatpant made of deadstock rag house fabric, as well as a trucker-style jacket made from hand-selected vintage patchwork quilts. Excess fabric from the jacket also appears in several other pieces within the collection, including a bucket hat.

“I love the concept of an American denim brand salvaging and reinterpreting classics like a white button down, embroidery, quilting and bandanas,” Murphy said. “It was incredible to spend time at local rag houses and see how much excess there is, and to work with Mother to find ways to repurpose and give it new life.”

The collection follows through on the denim brand’s recent upcycled denim initiative, “60% Mother,” which launched in February. The brand’s first venture included a collection of 21 utilitarian-inspired garments and accessories made from overstocked and damaged fabrics as well as vintage pieces.

Fully sustainable and upcycled looks are gaining traction on the runway, with fashion search engine Tagwalk reporting that the styles were featured about 100 percent more often in F/W 20-21 collections than they were in F/W19-20 collections.

As part of the Mother x Carolyn Murphy collaboration, the brand is donating $50,000 to the Sierra Club, a grassroots environmental organization, to directly support its 30×30 initiative which aims to protect 30 percent of U.S. lands and waters by 2030.

The limited-edition collection is now available exclusively on net-a-porter.com and motherdenim.com and ranges from $50 to $495.