Outland Denim modernizes the ’70s flower child with a limited-edition, sustainable collection that spreads hope and love to all at a time when it’s needed most.
The eight-piece “High Hopes” capsule collection features workwear-inspired pieces such as a classic pair of overalls and a similarly styled dress, high-rise wide-leg jeans with front patch pockets and shorts to match.
Also included in the collection are a relaxed fit denim jacket, a tote bag, a “High Hopes” themed T-shirt and a range of embroidered patches mirroring the line’s psychedelic flower story. Patches are sold separately or delivered with the purchase of any denim piece in the collection.
High Hopes was crafted in partnership with Australian sustainability advocate, environmental engineer and entrepreneur Montana Lower, who initially worked with Outland Denim as a model in 2017 before working with the brand on environmental impact-reducing projects such as the design of its sustainable wash and finishing facility. The standalone 23,600-square-foot facility opened in Phnom Penh, Cambodia in 2019 as the culmination of Outland’s most innovative sustainable processes.
According to Lower, the brand’s commitment to ethical production spans all levels of its business. “By now I’ve been able to view Outland from every angle—first as a customer, then model, then engineer, and now designing a collection—and they have blown me away at every turn,” she said. “The transparency provided with people and the planet at the core of every decision paves the way of what really should be the standard, and of course I am beaming to be able to create with a team like that.”
The collection reflects Outland’s commitment to sustainability, featuring 100 percent organic cotton chambray in many of the denim pieces, and 100 percent traceable organic cotton, all vegan materials and zero harmful chemicals throughout the entire range.
Beyond its sustainable composition, the range was made using innovative water- and energy-saving technology and ethical production practices that the brand is known for. Outland Denim was founded by James Bartle in 2008 to empower some of the most vulnerable populations in Cambodia. It provides employees a living wage, education and other benefits including training seamstresses across all aspects of garment making—efforts that have earned the company countless awards and recognition, including a spot on this year’s “Best for the World” list, an annual collection of the top-performing B Corporations creating the greatest impact through their businesses. Currently, it’s in the midst of scaling its business through crowdfunding and manufacturing initiatives that allow it to make an even greater social and environmental impact.
“With this collaboration, we really wanted each piece to be a celebration of hope, and the positive impact the wearer has made in the life of the person who made it,” Bartle said. “We believe the clothes we wear can be a force for good.”
The High Hopes collection is now available on www.outlanddenim.com, www.outlanddenim.com.au and www.montanalower.com in sizes XS to XXL and 24-32, with pricing ranging from $19.90-$219.90.