Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

Why Patagonia Enlisted Alvanon for its Denim Relaunch

Missed Sourcing Journal’s Virtual Sourcing Summit? It's not too late to view all keynotes and panels from the two days. Watch on demand now.

It’s been little more than a year since Patagonia relaunched its denim collection, a journey that witnessed the brand rework the entire production process of its jeans in an effort to minimize the environmental effect of its supply chain.

The result: by using environmentally friendlier dye and manufacturing processes, Fair Trade Certified sewing practices and 100 percent organic, pesticide-free cotton, Patagonia cut water usage by 84 percent, reduced energy consumption by 30 percent and produced 25 percent less CO2.

Read more at Sourcing Journal.

Related Articles

More from our brands

Access exclusive content Become a Member Today!