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These Two Countries Hold the Most Retail Market Potential

When it comes to global retail market potential, Asia holds the most promise.

Four of the five countries ranked for greatest retail development in A.T. Kearney’s 2016 Global Retail Development Index were in Asia—and sizeable populations coupled with greater retail sales will continue to drive that growth. Africa, however, may possess the greatest potential.

One silver lining—and a rare constant in this era of retail in flux–is that developing markets hold heaps of growth opportunities for retailers.

Over the last 15 years, since A.T. Kearney started the retail index, the number of people inhabiting the developing world grew 21 percent to $6.2 billion, and retail sales in those countries leaped 350 percent, now accounting for more than half of total retail sales.

Read more at Sourcing Journal.