Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

NPD: US Denim Sales Climb as the Industry Places Priority on Comfort

After learning some harsh lessons about the apparel market when athleisure started soaking up sales, the denim industry is on the rise in the United States. For the year ending in July 2018, the U.S. jeans market produced $16.4 billion in sales—a 5 percent increase year-over-year. Women’s denim was the big winner this year, with…

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands

Access exclusive content Become a Member Today!