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Blue Lenz Awards: Inside the Making of ‘A Day in the Life’

Carved in Blue recently hosted the second annual Blue Lenz Video Awards. Out of the many videos posted to the Blue Lenz YouTube channel over the year, Carved in Blue chose the top films in each of six categories, and the winners were announced at a ceremony on Aug. 31.

Another Design Studio and Creative Cheat Sheet Media x Raymond UCO won in the Best Sustainability – Connection to the UN SDGs category for their video “A Day in the Life.” The video centers on Nitin Shrivastava, who manages a denim mill in the middle of a forest.

The film’s director Stefano Aldighieri and the producer Sundeep Ramudamu discussed their vision and what it took to film the short.

Read more on Carved in Blue.


This article is one of a series on Rivet from Lenzing’s Carved in Blue denim blog. From conversations with the experts behind the mills that make some of the world’s most-wanted denim to the global brands bringing novel denim made with TENCEL™ Lyocell and Modal to the market, Carved in Blue shares the stories of those whose roots run deep with denim. Visit www.carvedinblue.tencel.com.