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Color Awakens Winter Fashion Week Street Style

Fashion month is at its half way mark. While the runway points to a diverse fall season chock-full of contradictory ideas like feathers or leather, and ’80s maximalism or ’90s minimalism, there is at least one trend winning the street style game: color.

Color—be it neon, pastel or psychedelic swirls—is springing up inside and outside of fashion shows. Even in New York, where locals are notorious for wearing head-to-toe black on the soupiest of summer days, Fashion Week goers embraced the color wheel.

Florescent yellow, orange, pink and green continue their streak as the go-to color palette for luxury streetwear looks. Neon sweats, hoodies and mock neck racer tops were the underpinnings for jean jackets with strong shoulders, nylon jackets and oversized retro blazers in both New York and London.

And street style stars frequently paired one neon color with another, adding Day-Glo heels, boots or mirror lens sunglasses to the picture.

Saturated pastels like lavender, pink and mint evoked a feeling of nostalgic Miami styling. The ’80s colorways feel fresh as a head-to-toe look—and cool when popped against black and white checkerboard. Or, the colors read as ultra-feminine juxtaposed with wide-leg denim trousers, outdoor-inspired bucket hats and ’80s style track jackets.

Warm tones that smack of ’70s bohemia also heated up the streets. Fashion Week goers quickly adopted orange—an emerging color trend on the Fall/Winter 19-20 runway—into their wardrobes. Warm ombré effects help drive home the story. Expect to see more shades of orange, yellow, rust and mustard to come.

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