The systems and innovations presented by Archroma were selected for their compliance with the company’s mission: “The Archroma Way: safe, efficient, enhanced, it’s our nature.”
“The textile industry is currently undergoing deep transformations and challenges, such as the constant consumer demand for more innovation and performance in apparel and textiles, as well as the growing concerns about resource scarcity and product safety,” Marcos Furrer, president of Brand and Performance Textile Specialties at Archroma, said. “With our new approach based on system solutions, Archroma is further supporting our customers in addressing those challenges and opportunities.”
Archroma is known for innovations such as the EarthColors range of dyes made from non-edible natural waste from the agricultural and herbal industry; Inkpresso, a digital printing system that enables ink mixing on site and on demand; Smartrepel Hydro, a protection that keeps cotton, polyester and polyamide textiles dry; and the Color Atlas, a color system comprised of a physical and online library of 4,320 new colors developed on cotton poplin.
More recently, Archroma introduced Denisol Pure Indigo, an aniline-free synthetic pre-reduced liquid indigo; Appretan NTR, a new nature-based binder for nonwovens; and Fadex AS New, a “super UV protector” for automotive and transportation textiles.
At ITMA, which runs June 20-26, visitors will be able to discover how the innovations and ingredients selected in each system are combining to help create value in their application process and end market. This includes denim and casualwear, home and intimate textiles, fashion and formal wear, automotive and transportation, outdoor and activewear, and workwear and uniforms.
Among the key products in denim and casualwear are Dark Bliss, a system for dyeing blacks and dark colors more efficiently with dramatically lower use of water and chemicals; Deep Dive, a water-saving coloration system; and Denim Vibe, a sulfur-based system to efficiently create bright ocean blue denim without wasting water.
In fashion and formalwear, innovations include Bright Dream, a formaldehyde-free system for whiter fabrics that require no ironing; Fast Sport, a coloration system for polyester knitted sportswear that provides color fastness with a reduced environmental footprint; and Power Cotton, a system for comfortable cotton fabrics with more high-abrasion resistance.
In outdoor and activewear, among the featured solutions are Color Vibe, a system for nylon sportswear to maintain color vibrancy; Hydry, a system for exercise that keeps people and gear dry and fresh for longer; and Wick Stop, an anti-wicking system to keep feet drier, with maximum mesh sneaker durability.