Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

Insider’s View: The State of Denim Sustainability


Join us on January 26 at 11 am ET for a webinar with Lenzing, TextileGenesis and sustainable brand ArmedAngels for a discussion on how they’re using Fibercoin technology to realize traceability’s benefits to sustainability, brand loyalty and risk mitigation.

Sustainability has become a buzzword among denim makers, but reducing the industry’s carbon footprint won’t be an individual task.

This is where denim stakeholders like Marco Lucietti come into play.

Lucietti, who currently serves as a senior adviser at SANKO and the Copenhagen Fashion Summit (CFS), works with major companies to develop strategies that foster environmental improvements in their global supply chains. The goal, for Lucietti, is to positively impact the denim industry, by helping brands create more eco-conscious apparel that meets consumers’ lifestyle needs.

Carved in Blue caught up with Lucietti and discussed the new CFS agenda, the challenge of promoting eco as value, the role of the eco-conscious consumer and what it will take for the denim industry to shift to a more circular economy.

Read more at about Lucietti’s take on sustainable denim on Carved in Blue.

This article is one of a series on Rivet from Lenzing’s Carved in Blue denim blog. From conversations with the experts behind the mills that make some of the world’s most-wanted denim to the global brands bringing novel denim made with TENCEL® and Lenzing Modal® to the market, Carved in Blue shares the stories of those whose roots run deep with de

Related Articles

More from our brands

Access exclusive content Become a Member Today!