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How Artistic Milliners Designs Denim with Circularity


COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

Cotton may have long been the sole fiber for denim, but that has changed as the beloved wardrobe staple has evolved with both the times and the new demands for sustainability.

For Artistic Milliners, making denim is an art and its creative process is centered around sustainability.

“Sustainability is a long-term journey for Artistic Milliners where we continuously learn and improve ourselves; that is why we focus on building a strategy where sustainability is a key element of restorative and regenerative design,” said Ebru Ozaydin, senior vice president for sales and marketing at Artistic Milliners.

Carved in Blue caught up with Ebru to get an inside look in how sustainability is manifesting over at the mill, and to find out more about its Reborn denim collection that forgoes the use of cotton.

Read more at Carved in Blue.

This article is one of a series on Rivet from Lenzing’s Carved in Blue denim blog. From conversations with the experts behind the mills that make some of the world’s most-wanted denim to the global brands bringing novel denim made with TENCEL™ Lyocell and Modal branded fibers to the market, Carved in Blue shares the stories of those whose roots run deep with denim. Visit www.carvedinblue.com

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