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Crescent Bahuman Celebrates 25 Years of Sustainable Denim

When Carved in Blue spoke to Crescent Bahuman’s executive director Rizwan Shafi last year, the company was working to close the loop on a circular denim production line and bring denim innovations to Pakistan.

Today, the company is celebrating big strides in that journey, and striving even more to create the “Greenest Ecosystem the Denim Industry Has Ever Known.”

We checked in with Rizwan again to see what’s new and what’s next for Crescent.

Carved in Blue: What does 25 years of sustainability look like?

Rizwan: You’ve heard of farm to table, we prefer to say farm to denim! Our journey has been unique as we have sought to create an entire ecosystem, something that we believe is embodied in our end product, whether it be fabric or garment. Our 600-acre vertical facility was originally marshland. We introduced drainage and natural remedies to recover the land in 1992. To date, we have selectively planted over 850,000 trees while also providing sustenance through non profit farming for over 3,000 permanent residents. Flora and fauna is balanced in order to attract various forms of wildlife. We have monitored and supplemented our water table for the past 25 years through rain water harvesting. The facility houses a school educating 1200 children per year while playing a formative role in over 100,000 careers. We create steam from the husk of our rice crops and also integrate process waste such as pumice stones into our compost waste management systems.

Read more at Carved in Blue.

This article is one of a series on Rivet from Lenzing’s Carved in Blue denim blog. From conversations with the experts behind the mills that make some of the world’s most-wanted denim to the global brands bringing novel denim made with TENCEL™ Lyocell and Modal branded fibers to the market, Carved in Blue shares the stories of those whose roots run deep with denim. Visit