Last week the Turkish denim mill opened its second permanent Creative Room product development center in Europe, near Hamburg in Stade, Lower Saxony, after debuting the first one in London four months ago. Creative Room Germany is the latest launch/extension of Creative Room Services (CRS), a division of Isko devoted to offering streamlined and simplified solutions for all denim needs from fabric to finished garment.
There is also an Isko Creative Room in Isko’s native Turkey.
“We are very excited to officially open the Creative Room Germany and to expand our unique service that will become a revolution in denim garment production. Building on from the success of our London facility, our goal will be to supply tailor made garment supply solutions for customers in the DACH, Benelux and Nordic markets and this facility will be the focal point of that offering. With a collaborative approach, we will fulfill our vision of bringing a new circular supply solution to the market,” said Pau Bruguera, executive director at Isko.
Like its London counterpart, the German center’s focus will be on sustainable washing and finishing techniques and Isko staff will work with clients to achieve their desired denim looks. It also features Jeanologia’s environmentally friendly finishing technology and meets respected sustainability standards.
Creative Room Germany is capable of handling full product development and will encourage customers to employ Isko’s patented recycling technology to create apparel from post-consumer denim and thereby implement a closed-loop system.
Both European Creative Rooms were launched to provide laundry and finishing support that is closer to jeanswear brands’ home markets, a more sustainable option than overseas development and production.
The facility will also act as a platform for the wider denim community to share knowledge, create new and innovative ideas and to bring them to life.
Isko hosted clients such as H&M and Pierre Cardin to inaugurate the center and demonstrated live customization options at the grand opening.
Isko is getting to know its German clients better. It exhibited at Bluezone in Munich in late August and at Denim Premiere Vision in Berlin in May.
Founded in 1983, Isko is part of Sanko Tekstil, the textile division of the Sanko Group. One of the largest denim producers in the world, it employs third-party certified materials and fibers and has a strong global presence in 35 countries with 60 international locations.