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Peru Sets Out to Make a Name In Sustainable Denim

In Peru, denim is getting cleaner.

At least where Nuevo Mundo has something to do with it. The Peruvian fabric mill is starting from innovations at the fiber level to create fabrics that do more for the consumer and less to the environment.

Carved in Blue spoke with Nuevo Mundo’s Design Director, Ayellein Alayo, to gain a little insight into what’s happening with the indigo stuff in the South American market.

Read more at Carved in Blue.

This article is one of a series on Rivet from Lenzing’s Carved in Blue denim blog. From conversations with the experts behind the mills that make some of the world’s most-wanted denim to the global brands bringing novel denim made with TENCEL™ Lyocell and Modal branded fibers to the market, Carved in Blue shares the stories of those whose roots run deep with denim. Visit www.carvedinblue.com