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4 Fit Apps Tailor Denim Purchases to Buyers

The dressing room of the future is on the smartphone. For shoppers who have trouble finding a great pair of jeans (and who hasn’t?), a team of fit apps can help. After entering in personal information and measurements, these apps offer users a variety of denim options to choose from. From 3-D body scans to virtual dressing rooms, discover how fashion and technology have merged to help find the perfect fit.

ZipFit Denim
After you answer a few questions about how you like your jeans to fit—enter your waist and inseam measurements and whether or not you have a small, average or large torso, bottom, thighs and calves—this app will provide you with a selection of men’s jeans that match your preferences. The site sells Mavi, 7 For All Mankind, Joe’s and more. As an added bonus, ZipFit offers free shipping and alterations too.

Acustom Apparel
Tech meets fashion at Acustom Apparel’s New York City office. After stepping inside a 3-D body scanner that creates a rendering of your shape, the company uses the information to create a custom pair of men’s jeans. You use the in-store app to select the wash, stitching color and other details. You come in a few weeks later to try them on. Minor alterations are included in the price, which starts at $235.

“Instead of putting the customer in our jeans. We’re putting our jeans around the customer. It shifts the focus from a fit model. They’re their own fit model,” said Brian Hershberger, the lead designer at Acustom Apparel. “It’s just not a hassle anymore to find a good pair of jeans.”

Virtusize functions as a custom online fitting room. After you upload a photo of yourself wearing your favorite jeans—maybe the ones that hug your hips and smooth your midsection—and supply your measurements, this app will use that information to make a digital recreation of you wearing the clothes so you can decide what pair would be best.

“Virtusize shows you exactly how the pair you’re looking to buy differs from the ones you already own. Many of our users actually says that they think it’s easier to shop jeans with Virtusize than buying them in a physical store since you very quickly can browse so many different models and sizes,” said Gustaf Tunhammar, CEO of Virtusize.

Clothes Horse, a Fits.me Company
Find a specific piece of clothing and click on “virtual fitting room.” After entering your height, weight, age and measurements, you’ll see a virtual model—that looks pretty darn good—“try on” different sizes and see how they might look on you. The app will even give you sizing notes such as tight fit or slightly tight.

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