Aéropostale and DoSomething.org are calling for teens to donate their unwanted jeans for the eighth annual Teens for Jeans campaign. The drive is meant to provide for the high demand for jeans among the population of homeless youth in the U.S. To date, the campaign has collected over 4.3 million pairs of jeans.
Aéropostale and P.S. by Aéropostale stores in the U.S., Puerto Rico, Canada and Mexico will accept donations from Jan. 12 to Feb. 15, 2015. Teens for Jeans also encourages young people to run a gently-used jeans drive in their school or community.
The top collecting high school, middle school, elementary school, and college will each win a $5,000 school grant and the top collecting school overall will win a private school concert by the pop band, The Vamps.
DoSomething.org chief operating officer Aria Finger, said, “Jeans are such a huge part of youth culture——they’re something that teens can really relate to.” She added, “Teens for Jeans has been an incredible success in the past seven years because it resonates with young people and it’s an easy way for them to take action on youth homelessness.”