Everlane has long been the fashion agenda-setter for consumers hungry for simple, office-to-night-out pieces, and that’s a big factor in why every one of the company’s new debuts garners enviably high demand. The brand’s first denim collection, its cult-classic block-heel pump, and its followup flats all had waitlists in the quintuple-digits. As summer approaches and the last of winter’s end-of-season stock crawls off the shelves, Everlane opens the waitlist for its newest drop: a fresh new addition to its cherished denim line.
The new fit, properly dubbed the Summer Jean, is a lighter, brighter sister to the brand’s Relaxed Boyfriend Jean, with an ankle-skimming cropped length and a mid-rise, more fitted waist. Notably, these jeans are a 100-percent cotton denim, which means no stretch, but that doesn’t equate to discomfort. Instead, the denim’s extremely light weight, just 10 ounces, makes the style a great pant for travel, whether they’re a road-trip uniform or thrown into an airline carry-on.
The Summer Jean’s loose weave gives the pants a broken-in feel, according to Everlane, which manifests as “an airy softness that usually comes with decades of wear.” The jeans are available from a size 23 to 33, in three different washes: Vintage Light Blue, Mid Blue, and Bone, the quintessential summer white. Everlane’s direct-to-consumer pricing model puts the jeans at $68. Like the other denim styles Everlane carries, the Summer Jean is manufactured by Saitex. The facility is LEED-certified and, Everlane says, recycles 98 percent of its water and utilizes alternative energy sources to reduce environmental impact.
While the jeans are already sold out in most sizes, the waitlist is ready for shoppers are eager to get ahold of the next wave of product. Additionally, waitlists for more Everlane May launches are already open. The brand’s “coming soon” pages list shoes, dresses, jumpsuits and tops launching this summer for women, and chino shorts and linen shirts for men.