Denim Days is adding new locations and experiences to facilitate an engaging and market friendly experience for industry members worldwide.
The denim-focused consumer event announced its upcoming 2018 show dates in New York on Sept. 22-23, Amsterdam from Oct. 22-28 and for the first time in Nashville, Tenn., on Nov. 10-11.
At the event, brands, designers and consumers can connect in an interactive environment where they will have access to pop-up shops, discussions and workshops. The aim of the new Denim Days lineup is to meet evolving market needs, while providing industry members with resources to collaborate on new design, production and circularity solutions.
“Last year we brought Denim Days to New York because we believed the concept would resonate with the New York denim scene–and we could not have asked for a better reception,” Andrew Olah, New York Denim Days organizer and founder of the Kingpins Show, said. “Nashville is playing an increasingly important role in the American denim and fashion industry, and with its large creative community and deep roots in music, we felt that the city was a natural fit for Denim Days.”
At New York Denim Days, industry members and denim lovers will be able to search for new jeans, compare notes on raw denim, source handmade indigo items and catch up on the latest denim trends for future design inspiration. On Sept. 21, New York Denim Days will host an invite-only day for Denim Legend Talks, a series of denim lectures that will address pressing industry topics, including digitization and circularity. The event, which will take place at the Metropolitan Pavilion, will also feature pop-up shops at New York Waterway terminals during New York Fashion Week. Rounding out New York Denim days will be food, live music and art exhibits, enabling attendees to have a fully immersive denim experience during their trip.
Following New York Denim Days, the festival will move to Amsterdam, where a week-long City Center event will take place with denim retailers, in addition to a two-day Amsterdam Blueprint Festival that will feature brand activations, expos, seminars, workshops and a denim market for industry member attendees.
Nashville, Denim Days’ new location, will host a two-day festival at Marathon Music Works. The city is known for its Americana-meets-vintage denim presence. At the event, indigo denim heads and makers will have access to brand activations, workshops sponsored by artisans and denim mills, and vintage denim markets.
Industry members and consumers can buy tickets to the festival on Denim Day’s website, denim-days.com.