The second annual New York Denim Days returns with a two-day shopping event and speaker series at the Metropolitan Pavilion Sept. 22-23.
Spearheaded by denim insiders, the New York Denim Days connects denim professionals, designers and brands to denim consumers. The event, sponsored by Tencel, brings together denim lovers in a festival atmosphere with vintage markets, live music, demonstrations, hands on workshops and activities for children.
Exhibitors include Candiani, Hudson, Madewell and garment finisher Tonello, which will present art by Holly Brown and Juan Manuel Gomez using 100 percent recycled dyes produced by Officia+39.
The event introduces a robust line-up of expert speakers to the agenda. On Sept. 22, Tencel will host a panel discussion about the evolution of denim with 3×1 founder Scott Morrison, “Godfather of Denim” Adriano Goldschmied and Reformation director of denim and special projects Jordan Nodarse.
Additional speakers include Amy Leverton of Denim Dudes, veteran denim fit model John Gallagher, Studio 189 co-founder Abrima Erwiah, Maurizio Donadi of Atelier & Repairs and more.
“With its mix of denim heads, the best brands and retailers and the most forward fashion, New York is the perfect home for Denim Days. We are thrilled to be back this year and will be shining an even bigger spotlight on the jeans industry,” said Andrew Olah, Kingpins founder and one of the New York Denim Days organizers.
Denim made with Tencel fibers will be front and center at New York Denim Days. The Tencel branded booth will be stocked with denim by Mavi, 3×1, Reformation and Paulita Carlotta and an exclusive Denim Days T-shirt designed by Adriano Goldschmied made with Tencel branded lyocell fibers. Proceeds from the sales will benefit Greenpeace.
The team at Rivet partnered with Tencel, too, for a collection of men’s jeans launching at Denim Days. The Edit Denim x Rivet collection pays homage to the Americas. Stretch fabrications are made with cotton, spandex and Tencel from the U.S., and Mexico’s Kaltex produced the fabrics and garments.
The collection is based on two essential fits—slim and straight—and six washes. Minimal, matte finish hardware and dyed-to-match trims enhance the jeans’ premium hand feel. Jeans retails for $75 to $95.
Tickets for New York Denim Days are available online for $10.