Los Angeles is home to diverse styles driven by subcultures and Gen Z, and they were on display at LA3C, Penske Media Corporation’s (PMC) first-ever culture and creative festival. PMC is Sourcing Journal and Rivet’s parent company.
The two-day festival took place Dec. 10-11 at Los Angeles Historic State Park with an expansive music lineup of all genres of music ranging from hip-hop to K-pop. Headliners include Lil Baby, Snoop Dogg, Seventeen and Maluma.
Skater style and raver fashion collided on the main stage.
Cargo pants—one of the “viral basics” Trendalytics is tracking this season—served a functional purpose for holding festival essentials. Favored styles spanned twill workwear pants with exposed and hidden zippers to colorful nylon parachute bottoms styled with cropped tops or corsets.
Plaid cargo pants and wallet chains nodded to ’90s SoCal skate culture, as well as the pairing of cargo pants and Vans. Other styles were convertible with pant legs that could be cinched up with a bungee cord or zipped off entirely.
The utility staples were paired with varsity jackets, black jean jackets and puffer coats. Attendees also were seen in insulated vests with cargo pocket details.
The whimsical world of K-pop fashion made its presence known with festival goers pairing pleated skirts and printed sets. Meanwhile, DJs took the stage in bold looks from mesh pants to ’90s furry bra tops.
Jeans were worn loose with rips, light washes and cargo pockets. Others styled low-rise flare jeans with cutout tops.
Denim jackets, shackets and long-sleeve dresses were versatile options for the unpredictable weather, as well as racing-style jackets and printed faux fur coats.