The millennial-driven ombré trend that struck everything from hair color to special order Frappuccino drinks in 2017 may be waning across social media, but the color effect is only gaining momentum in fashion.
With a flock of designer labels including Oscar de la Renta and Valentino using ombré tulle and feathers in their 2019 collections, and tie-dye and spray paint effects on the rise in sportswear and streetwear, this spring denim brands are dabbling in gradients.
Red and pink ombré effects are a popular choice for denim brands. Pink uppers fade into shades of classic mid blue on jeans by Topshop and Italian label, Vivetta. As part of its relaunch, heritage brand Jordache turns traditional ombré on its side with pink transitioning to blue from outseam to inseam.
NYDJ takes a classic approach to ombré denim with women’s skinny jeans that transition from mid to light blue. House of Holland offers a fresh new take on a front slit denim midi skirt with frayed hems and a dip dye effect.
A blast of pastel colors brings a festival vibe to Zadig & Voltaire denim mini skirt. Women’s jacket company, The Mighty Company, updates a classic Trucker style with pale blue and mint green ombré. Sporty elasticized hems and cuffs adds a sport element to the jacket.
