London designers are bucking tradition in favor for bright color ways for Fall/Winter 20-21. Pantone Color Institute recently published its F/W 20-21 palette for London Fashion Week—a color story that the color expert says evokes a sense of “optimistic determination and purpose.”
Considering the region’s uncertain political state following Brexit getting the green light, coupled with a looming global climate crisis, the uplifting colors might be just what society needs.
“F/W 20-21 is a story of mindfulness as we see a stripping back of color to the essentials,” Leatrice Eiseman, the Pantone Color Institute’s executive director, said. “Prevailing in singular color statements, our color story for F/W 20-21 conveys a message of strength and purposefulness with a sense of optimism.”
The color collection features 10 colors, including both classic and vibrant takes on red and blue. On the brighter end of the palette, Mandarin Red serves as a “provocative orange-infused red tone” and Exuberance Orange expresses spontaneity and happiness, Pantone described. Celery, a yellow-green color, adds a botanical vibe, while Strong Blue smacks of confidence.
The brights are paired alongside a sultry Samba Red, a reliable True Blue, a strong Military Olive and a cooling Ultramarine Green. Tawny Birch, a “woodsy tan” adds a rustic nature to the palette, while Burnt Henna does double duty, adding sophistication and earthiness, Pantone said.
A stable of F/W 20-21 classics can either stand alone or serve as a foundation for the other hues, Pantone said. Jet Stream, a shade of off-white, evokes a sense of raw and recycled fabric. Sheepskin adds a rich camel tone to the story, while Dress Blues and Sleet convey credibility and dependability.