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Runway Alert: Beach Bound Denim

If streetwear can infiltrate luxury and activewear can influence sportswear, what’s stopping denim from becoming a go-to look for the beach?

Nothing, according to the Spring ’19 catwalk. From the low-key feeling of Southern California, to seaside towns in the Mediterranean, vacation vibes washed the runway.

Designers delivered relaxed, beach-inspired denim with wave effects, bright casts and relaxed pleated silhouettes that smacked of casual beach styling. Meanwhile hibiscus laser prints, tie-dye and jorts offered a douse of surf kitsch.

MSGM designer Massimo Giorgetti’s seaside roots shone brightly in the label’s Spring ’19 men’s collection. Shark print tops and ’90s-era, below-the-knee denim shorts (a.k.a. jorts) recalled feelings of childhood nostalgia. The designer also presented two-tone denim with bold vertical stripes reminiscent of classic beach umbrellas, tie-dye and vacation print knits and retro sportswear like baggy sweats and track jackets.

True to the brand’s French heritage, nautical stripes ran through Balmain’s collection for spring, with wavy wash effects carried into men’s skinny jeans. Indigo also added a casual feeling to Missoni’s open, gauzy knits.

Todd Snyder played with super soft jeans with cloudy washes, paired with colorful tie-dye tops. London-based designer Liam Hodges went tropical beach bum with hibiscus printed jeans cinched up with an old-school shoe lace belt.

Studio 189, winner of the 2018 CFDA + Lexus Fashion Initiative for sustainability, captured an exotic beach look with loose silhouettes like caftans, kimono tops, unlined blazers and drawstring trousers. The unisex items were made with artisan textiles in rich indigo hues from West Africa.

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