Overview

Models and sisters Bella and Gigi Hadid are not afraid to experiment with denim in their off-duty styles.

Deep Dive

Models and globetrotters Bella and Gigi Hadid frequently wear denim on the runway, but it’s the Californian sisters’ off-duty denim styles that shine across platforms like Instagram, where they have a combined total of 75.3 million followers and counting.

From Gigi rocking wide-leg jeans by Off-White, to Bella mixing workwear denim with denim corsetry, the Hadids have become the unofficial ambassadors for the crop of new fits bringing excitement to the women’s denim category.

For the sisters, denim offers the opportunity to play with proportions, dabble with streetwear and test typical model stereotypes by stylishly wearing oversized, genderless jeans. And their love for denim was made even more evident at Gigi’s denim-themed birthday bash in April.


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