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Adidas Taps Allbirds for Ambitious New Sustainability Goal

Rivet's 2020 Denim Circularity report takes a deep dive into how the global denim industry is plotting its circular future amidst a worldwide pandemic.

When Allbirds said it would openly share its sustainability smarts with the footwear industry at large, it wasn’t messing around. Global athletic apparel and footwear phenom Adidas has joined forces with the Silicon Valley upstart in an effort to create a performance shoe with the lowest carbon emissions on the market. Adidas said the two…

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