Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

Adidas and Snoop Dogg Team Up for a New Football Collection

Looking to bolster your data-driven production capabilities? Join our June 7 webinar to learn how Carhartt is working with Lectra and DXM Inc. to manufacture garments on-demand, accelerate the “test-and-learn” product development process and enhance speed to market.

Snoop Dogg, the new director of football development at Adidas, unveiled his new collaboration with the brand, the Snoop Dogg adizero 5-Star 4.0 Uncaged cleat and Gameday Trainer.

The cleat and training shoe pay tribute to the music video for the artist’s debut single “Who Am I? What’s My Name?” in which Snoop famously turns into a Doberman.

The Snoop Dogg adizero 5-Star 4.0 Uncaged is made with lightweight Sprintskin and features a signed tongue and a fang charm beneath the laces. One side of the shoe is printed with a blazing Doberman in full color, and the dog’s silhouette is on the other. The trainer has the same design, in a sneaker silhouette, with a golden outsole.

The collection will be available June 1 at www.adidas.com and www.Eastbay.com

Related Articles

More from our brands

Access exclusive content Become a Member Today!