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Adidas Brings Ocean Plastic Waste to the Links

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

Adidas is bringing recycled ocean plastic into even more of its product lines. When The Players Championship kicks off on March 10, Adidas athletes like two-time PGA Tour winner Daniel Berger will be outfitted with the German label’s latest golf collection, now made with its new Primeblue material. Primeblue is an apparel and footwear material…

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