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Allbirds Slaps Carbon Tax on Itself to Fight Climate Change

As we settle into the new year, our Sourcing Summit Companion Report looks ahead at ways to optimize processes and performance.

While the U.S. government drags its feet on putting a price on greenhouse-gas emissions, Allbirds is self-imposing a so-called “carbon tax” in a bid to become 100 percent carbon neutral by the end of the year. The California-based footwear brand, whose wool-clad kicks turned it into a cult favorite, announced last week the creation of…

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