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Allbirds Calls in Streetwear Icon for In-Your-Face Sneaker

Today's fast-moving fashion industry demands an agile, consumer-led retail model, but how do you get there? Join our webinar "Consumer-Led Retail: Optimizing Assortments at Speed" Sept 28th, featuring experts from MakerSights and DTC brand Taylor Stitch.

Allbirds just put a bird on it—or a pigeon, to be more precise. The cult-fave footwear brand roped in graphic artist and streetwear designer Jeff Staple to create a limited-edition Tree Dasher with the “Staple pigeon” perched near the heel. Staple, Allbirds said, turned the lace-free sneaker “inside out” to show off its natural materials:…

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