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Allbirds Claps Back in Sustainability, Animal-Welfare Lawsuit

Today's fast-moving fashion industry demands an agile, consumer-led retail model, but how do you get there? Join our webinar "Consumer-Led Retail: Optimizing Assortments at Speed" Sept 28th, featuring experts from MakerSights and DTC brand Taylor Stitch.

Silicon Valley’s favorite footwear brand is facing a class-action lawsuit. In a complaint filed with the U.S. District Court for the Southern District of New York earlier this summer, lead plaintiff Patricia Dwyer accused Allbirds of peddling “false, deceptive and misleading” sustainability and animal-welfare claims about its signature wool sneakers through advertisements that are “replete…

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