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How Blowfish Malibu and Allen Edmonds Approach Earth-Friendly Footwear

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Like most brands, Blowfish Malibu didn’t start out eco-friendly. Consequently, when the women’s footwear brand began discussing how it wanted to change, it was well aware it couldn’t do so overnight. “It was really kind of sitting together, talking about looking at our processes and saying, ‘Okay, where can we improve short-term and long-term,’” Karen…

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