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Converse Converts Tyvek Mailers, Vintage Hawaiian Shirts into Classic Sneaker Styles

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

Converse may be an American classic, but the heritage brand is proving itself averse to stagnation. The Boston-based Nike subsidiary is leaning into sustainability this spring with a roster of material innovations designed with environmental impact in mind. The Converse Renew sustainability program will debut new versions of well-loved silhouettes this season, each designed with…

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