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Emily Ratajkowski Tries Her Hand at Sneaker Design With Superga Collab

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

Emily Ratajkowski, like Hailey Bieber and Alexa Chung before her, is taking on the mantle of Superga brand ambassador. The Italian footwear company revealed the model-turned-bestselling author as the star of its Spring/Summer 2022 advertising campaign Wednesday. A fan of the brand for more than a decade, Ratajkowski collaborated with Superga on a small capsule…

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