The new advertisements, shot by renowned fashion photographer Mario Testino, feature the three models and real-life friends in the nude, wearing nothing but a pair of Nearly Nude heels, a new block-heel version of Weitzman’s famous Nudist sandal style.
The supermodel trio was chosen as the new faces of the brand because of their social relevance and fashion-forward trendsetter statuses. The quintessential girls-next-door, Gigi, Joan and Lily personify the confidence, empowerment, beauty and ease of women wearing Stuart Weitzman shoes.
The international advertising campaign will launch in the United States, Italy, France, England, Dubai, Germany, Spain and Asia. Outdoor advertising (billboards and kiosks) will run in Los Angeles, New York, Milan, Paris and Hong Kong.