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Adidas, Nike, Under Armour Heavyweights Behind Lululemon’s Footwear Patent

From new denim constructions, weights and washes to the steps global mills are taking to reduce impact, Rivet's SS23 In Season Look Book: Denim & Trims has everything you need to know for a successful denim season.

Lululemon is one step closer to making its long-awaited footwear debut, marshaling some of the industry’s top design talent along the way. The growing athleisure retailer first teased its footwear ambitions in April of 2019. Speaking during the company’s analyst day presentations, CEO Calvin McDonald didn’t offer many details at the time, but said Lululemon…

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