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Startup Works With Woolmark to Bring Wool Footwear Trend to India

Part-phenomenon, part-shoe, the Allbirds wool shoe model has officially gone global. Indian startup Neeman’s, in collaboration with Woolmark, has introduced its first line of merino wool footwear for men, a trend that seems to be catching on. Based in Hyderabad, India—a sprawling city center in the south—Neeman’s is more than just product to its founder…

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