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M.Gemi Says ‘Cheers’ to Italian Beer

Today's fast-moving fashion industry demands an agile, consumer-led retail model, but how do you get there? Join our webinar "Consumer-Led Retail: Optimizing Assortments at Speed" Sept 28th, featuring experts from MakerSights and DTC brand Taylor Stitch.

Fashion is known for its unlikely pairings, and this time a footwear brand is getting in bed with a beer maker for an autumn sneaker drop merging leather and libations. M.Gemi teamed up with Peroni on a dual-gender footwear capsule, which dropped Tuesday on the former’s website for $228 per pair. The Boston-based shoe maker,…

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