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Nike’s Giving Sneaker Resale Giants a Run for Their Money

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

Nike is making good on its promise to slash supply chain waste with the launch of a new program that spruces up and resells pre-owned sneakers. Nike Refurbished arrived Monday in eight outlet stores nationwide after nearly two years of “extensive research” investigating how best to collect, process and restore men’s and women’s sneakers that…

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