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Latest Nike SB Dunk Sneaker Riffs on (Crazy) Thanksgiving Classic

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

Boston-based Concepts—founded in 1996—first began really appealing to sneakerheads’ sense of humor when it introduced its inaugural Nike SB Dunk, the Lobster, in 2008. Since then, the retailer has built a bit of a reputation for its Dunk releases, employing audacious packaging and leaning on tongue-in-cheek designs—including three ugly Christmas sweater shoes—to sell some not-so-serious…

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